Chen Dapeng: Understanding Of Three Aspects Of Digital Economy Transformation And Development Of 2020 China Clothing Forum Held In Yudu
The outbreak of new crown pneumonia in 2020 has completely changed the world. It not only has a huge impact on the global textile industry, but also provides an opportunity for the industry to accelerate the digital transformation, and it also brings the foreshadowing of market ecology and underlying logic change.
Focusing on the transformation and upgrading of digital manufacturing under the new pattern of "double cycle", on December 18, held by China Garment Association, held by Yudu County People's government and Beijing shengshijianian International Culture Development Co., Ltd., the vice president of China Textile Industry Federation and the president of China Garment Association attended the 2020 China Fashion Forum Collaborative Innovation Summit Chen Dapeng delivered his speech
President Chen Dapeng: today, "2020 China Fashion Forum - Collaborative Innovation Summit of high-end manufacturing and design" was held in the capital of "famous city of Chinese brand clothing manufacturing". It was at the Fifth Plenary Session of the 19th Central Committee of the Communist Party of China that the development planning strategy of the 14th five year plan and the long-term goal of 2035 were clearly defined. In particular, it was proposed to "promote the upgrading of industrial base, modernization of industrial chain and improvement of manufacturing industry" Under the background of realizing the high-quality development requirements of industrial economy, it is of great significance for us to discuss the changes of industry and market together with entrepreneurs and experts from upstream and downstream related industries, and look forward to the innovation, transformation and upgrading of the industry in the "double cycle" development pattern. First of all, on behalf of China Garment Association, I would like to extend my warm congratulations on the holding of today's summit, extend sincere welcome to all the guests present at the meeting, and especially express my sincere gratitude to the county Party committee and county government for their strong support for the holding of the summit!
Today, we are in an era of great change. A new round of scientific and technological revolution, especially the development of digital technology, is bringing about the reconstruction of global economic and social order. From the perspective of industry, digital technology comprehensively promotes the digitization and networking of all elements and links of the industry, triggers the reorganization and reform of business process, production mode and market connection mode, and forms a new industrial cooperation, resource allocation and value creation system. At the same time, the new commercial civilization with sustainable development as the core and characterized by open economy, technological economy and green economy is also in the process of formation.
In 2020, it can be said that it has become an important watershed in the transformation of human society from industrial civilization to digital civilization. For our industries and enterprises, we need to fully realize that we have entered a new era of digital economy, deeply understand that the ecology of industry and market is undergoing subversive changes, and that the production, organization and operation activities of enterprises need to meet the requirements of this new era, and objectively examine their own management mode and growth model Whether the pattern can keep pace with the times and surpass, whether it can realize innovation and transformation in the new ecology.
It can be said that our industry has come to a significant turning point in history. A few days ago, I saw a sentence in the wechat circle of friends: "we may not be on the same boat, but we are in the same storm.". I think whether the storm brings capsizing or the ability and energy to keep sailing depends on our understanding, attitude and our choices and actions.
"Cultivate opportunities in the crisis and open a new situation in the changing situation.". We can see that the clothing industry is one of the most market-oriented industries. Although we are facing challenges and pains, facing many difficulties, pressures and uncertain factors in this new situation, the whole industry is constantly changing and adjusting, changing the mode of production, accelerating the integration of digital technology and industry, and actively promoting the "double" strategy The new development pattern of "Circulation" is striding forward towards industrial renewal, energy level upgrading and high-quality development.
Here, I would like to share with you three aspects of understanding:
First, to promote the high-end development of the industry with the support of scientific and technological innovation.
The core of high-end industrial development in the new era is digital transformation, which is the basic requirement for industries and enterprises in the era of digital economy. Digital tools become infrastructure, and online tools become survivability. Although the enterprise forms are different, data-driven will certainly become the standard configuration for the future development of enterprises. To achieve more accurate supply and demand matching, more flexible and diversified product supply, more agile and flexible supply chain and more efficient management and operation, all embody the logic of digitalization from the front to the back. From consumption perception to the digital upgrading of R & D design, manufacturing, management, supply chain and marketing, it brings about the system reengineering of the industry, and it is also an important embodiment of the industrial level moving towards the advanced and high-end.
2、 Guided by collaborative innovation, a new ecology of industrial development is created.
Coordination is the embodiment of advanced organization mode and production relationship in the digital economy era. We can see that information infrastructure and new manufacturing methods and business models are constantly superimposed, and new technologies, new models, new formats and new mechanisms are constantly merging and emerging. Digitalization brings not only the improvement of efficiency, but also the new collaborative development relationship of "openness, CO creation, sharing and common benefit". Enterprises need to break through their own pattern and consider the layout and development from a larger industrial perspective. The organizational mode must also extend from the internal flexibility to the external coordination, and establish a systematic effect with upstream and downstream, resource related parties The key to enhance the overall function and comprehensive competitiveness of the industry lies in the symbiotic relationship of the rate, the realization of collaborative value, and the promotion of the adjustment of the entire industrial structure and the construction of a new industrial ecology with high coordination and efficient integration.
3、 Take cultural innovation as the guide to enhance the value creativity of the industry.
Today, we are facing a very diverse lifestyle and cultural scene of social ecology, culture, value, experience has become the main characteristics of consumption. All kinds of trend culture, subculture, avant-garde art, sports, games, animation and so on are in cross-border integration, clothing has become an important expression and attitude. Especially in the context of China's social and economic development and the country's prosperity, the national spiritual value and cultural awareness of China's young generation of consumers are constantly strengthening, constantly activating the unique identification of Chinese fashion culture, and also putting forward the appeal for the contemporary and global innovation of traditional culture. Cultural creativity is not only the actual need of structural change of consumer demand, but also the core support of industrial value creation. At the same time, sustainable fashion has become an important part of industrial culture innovation. It is an important way to seek global fashion discourse power and value recognition in the digital economy era to build a better enterprise with a sustainable attitude, to endow products and brands with social responsibility, values and beliefs, and to be rooted in the corporate culture, values and vision, so as to achieve a warm and respected enterprise.
Historically, I think that in such a great change that has not happened in a century, China's clothing industry has ushered in a new start in the era of digital economy. This is also a new historical start for China's garment industry to comprehensively enhance its creativity and soft power, reshape its new advantages, and stand on a new historical stage of climbing the global industrial commanding point Click. Great changes and challenges are also great opportunities. With the complete industrial system and accumulated industrial advantages and competitiveness since the reform and opening up, and with the huge market space brought about by the structural change of China's consumer market, China will continue to improve our innovation ability, resource allocation ability and sustainable development ability. China is most qualified and will certainly undertake in the digital economy era The mission of leading the transformation of global garment industry.
Today's meeting is held in Yudu, where the Central Red Army assembled in the long march and the revolutionary holy land where General Secretary Xi issued the declaration of "new Long March, start again". It is of far-reaching significance. Especially in recent years, Yudu county Party committee and county government have vigorously promoted the development of the clothing industry, combined with their own resources and advantages, focusing on Intelligent Manufacturing of brand clothing, creating a good industrial development environment and ecology. The rapid rise and development of Yudu clothing industry not only attracts the attention of the industry, but also becomes the upgrading and mode innovation of China's clothing industry cluster A living sample and miniature. It is believed that the holding of this summit will surely help Yudu integrate more high-quality industrial resources under the new development pattern, promote exchanges and cooperation between the upstream and downstream of the industrial chain and among regions, and gather more strength to build Yudu into a high-end garment manufacturing base in China and even the world.
Yudu number:
In the past, the Red Army started its long march, but now it is blowing the clarion call for a new journey of clothing. Yudu is a town of culture with a history of 2221 years, the first in Ganzhou and the third in Jiangxi with a population of one million. Among them, there are more than 680000 labor force and more than 300000 people engaged in clothing industry. In October 1934, 86000 people, the main force of the Red Army, gathered in the capital to start the 25000 Li Long March. Yudu is the famous starting point of the long march of the Central Red Army.
On May 20, 2019, General Secretary Xi Jinping visited the capital in person and issued a great order: "now is the new Long March, we need to start again".
In 2019, Yudu was awarded the title of "China famous brand clothing manufacturing city".
In 2020, Yudu won the honor of "top ten counties in Jiangxi Province to optimize business environment".
In 2020, Yudu won the honor of "top ten counties in Jiangxi Province to optimize business environment".
In 2020, Yudu was identified as the "national textile and clothing foreign trade transformation and upgrading base".
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