Display Basic Knowledge To Help You Open A Store
Display is a comprehensive art. It is a collection of advertising, artistry, ideology and authenticity. It is the fashion art most directly perceived by consumers.
As an advocate of lifelong education, Zhong He fashion hopes to become a good platform to support designers' continuous development and progress in the future career path.
To this end, all the teachers and staff in Chung Hok fashion are working hard.
No one will necessarily need it.
Latest fashion
But people buy because they need one.
Emotional experience
Therefore, boutiques must emphasize the added value, such as using Chen to inspire people's feelings.
In the process of display and display, the display designer not only needs to display the commodity, but also needs to display the way of life.
The designer of the entire brand of the display designer is also an expert in creating visual life.
Regular
display
Customers can get a relaxed and convenient purchase process, and collocation, lighting and creative thinking make shopping a kind of enjoyment.
This not only conveys the brand's commercial appeal to loyal or potential customers, but also creates a beautiful landscape for people's lives.
In the process of display design, cultural influence should also be taken into consideration. Display designer is a bridge between brand culture and regional culture.
In the display and display process, both the windows and stores need to closely integrate the life of the local people and integrate the brand with those potential customers.
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The window should be echoed inside and outside. The model must be uniform.
Do not display the clothes with broken color codes in the display window, so as not to mislead consumers and affect the sale of other goods, resulting in waste of resources.
Today, Xiaobian takes you to see what types of window displays are displayed in women's clothing stores.
A, integrated
It displays a lot of irrelevant goods in a window to form a complete window advertisement.
Because of the great differences between products, we must be careful when designing, and do not make them look cluttered.
There are three comprehensive display methods: horizontal, vertical and unit display.
B, system type
The window area is large and can be displayed in a window according to the different standards of the commodity.
It can be specifically divided into homogeneous, homogeneous, different types, similar, different quality, different quality goods display windows.
C, thematic style
It takes an advertisement topic as the center. It focuses on a specific event, organizing different types of goods to display, and conveying a theme to customers, such as the world cup display.
It can be divided into festivals, scenes and events.
D, close-up style
Use different forms of art and processing methods to introduce a particular commodity.
It is suitable for advertising of new products and special products. It mainly displays the close-up of a single commodity and commodity model.
E, seasonal
According to the seasonal change, we should centralize the display of seasonal commodities to meet the psychological characteristics of customers in the season, and help to expand sales.
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