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The Growth Course Of Hong Zhao And Qipai

2012/9/27 17:51:00 14

Hong Zhao SetClothingBrand

 

Entrepreneurship in 1979, Hong Zhao set Sir, from a door plank, a sewing machine, a charcoal burning iron, a pair of scissors, a total of less than 300 yuan of assets, diligent, step by step, and now has a fixed assets of 380 million yuan, which is closely related to Mr. Hong Zhaoshe's innovation and entrepreneurship, diligence and frugality, and integrity management.


Because of the advanced equipment, technological innovation and management standard, the company gained the qualification of 99 police uniform in 2000. Mr. Hong Zhaoshe made use of the company's technical experience accumulated over the years and made use of the technological strength of the company to develop a set of software for automatic statistics, filing and automatic matching of police uniform, which ensured that the company's police uniform production was among the best in the country, and the passing rate of the police uniform production reached 99.5%.


   Seven cards The whole history of development is the innovation history of Qipai. Under the leadership of Hongzhao, Qipai is pioneering in the region and even in China. This just confirms Mr. Hong Zhaoshe's words: do not do it, do it best.


The company has made great efforts in personnel training, system construction, technological transformation, and modern management means promotion, so that the quality management of Qipai series men's clothing has undergone fundamental changes. It has won the honorary title of dozens of quality and technical departments awarded by the Ministry of agriculture, including the total quality management standard enterprise, the provincial quality management award, the provincial quality and efficiency advanced enterprise and so on. Hong Zhao has fully realized that enterprises can survive in the increasingly fierce market competition and take the road of famous brand development. For this reason, under the leadership of his company, the company has formulated the "steady development plan for the famous brand strategy of Qipai group", and has carried out a lot of fruitful work.


Mr. Hong Zhaoshe, twenty years of hard pioneering work, is also the twenty year of good faith management. He wrote a brilliant chapter for the good faith management concept of Qipai.


Hong Zhao has a good reputation for family integrity. When his father was alive, he had a reputation for being honest. Under the influence of his father, Hong Zhao set up a sense of honesty from an early age. He always placed honesty in the first place in his business. It is precisely based on this spirit that seven cards, under the leadership of Hongzhao, always adhere to the "people-oriented, honesty based" business philosophy, put the product quality and the overall image of the company in the first place, and pay attention to the construction of honesty and credit. The company has been awarded the "contract and trustworthy" unit by Fujian Provincial Administration of industry and Commerce for seven consecutive years. At the same time, it has been appraised as "AAA level credit enterprise" by Quanzhou branch of Agricultural Bank of China many times.


The achievement of Qipai is impressive. As the chairman of the company, Hongzhao is not complacent, but instead looks to the future market competition. He did not seek personal enjoyment, lived frugal, upright, and did not relax in his work. He worked in his humble office from morning till night, planning the future blueprint of seven cards.


Since the implementation of the brand strategy, the seven cards have been franchised, and now there are more than 1800 stores in the provinces, municipalities and autonomous regions, with good sales momentum, brand awareness and social reputation increasing.


Hong Zhao is always behind the success of his career and will never forget the support of the party and the people. The development of Qipai is also the development process of Qipai public welfare undertakings. Public welfare culture

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