Good Pregnant Mother Landed Strongly In August
He Feipeng, chief executive of city-state media holding group, said that the city-state group has worked with the Straits group for years, bringing in 25 years of maternal and infant history in Taiwan.
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First brand "Mom Baby Mombaby" magazine, and the brand new "good pregnant mother" brand, facing the mainland market a large number of new mothers.
The city group published the "Lonely Planet" and "knowledge-based" traditional Chinese version in Taiwan last year. It has won a good reputation in the market. Now it is once again working with the Straits publishing group to provide the international readers and high-quality tourism and popular science periodicals for the vast number of Chinese readers both at home and abroad.
"Good pregnant mother" is a comprehensive media project focusing on the paper as the core and providing personalized services such as mobile Internet, website and micro-blog.
"Good pregnant mother" monthly is "a guide to solve the problem of mother's pregnancy, production, childcare" as the orientation.
Lin Bin, editor in chief of the future service of good pregnant mother, said: the target readers' age is set at the age of 25-35. The prospective parents and parents are the new parents who have received higher education, have a unique view, a steady career, a positive life, yearned for a better future, and are willing to share.
There are four sections in the magazine "good pregnant mother": "perfect pregnant mother", "postnatal gas station", "baby new world" and "kaleidoscope of life".
This article extends the professional and practical style of "Mom Baby" in Taiwan, selects high-quality content and combines original features and pictures of the mainland to serve the mainland readers.
Professional scholars and experts from the industry set up columns and wrote special topics to make the texts authoritative and practical.
The unique illustration and step by step demonstration make the content simple and easy to read and present the fashionable reading style.
The design style is fresh and internationalized, displaying the exquisite picture and text of the magazine, bringing unique reading feelings to young mothers.
General manager Ye Junchao has successfully operated a number of digital publishing platform. For "good pregnant mother" all media, he believes that the project will be based on the current trend of global development of mobile media, that is, the use of multimedia digital technology, to provide the most intimate care for mothers, create a caring environment with 360 degrees of care.
"Good pregnant mother" the whole media is about to launch the three leading digital pregnancy services in the leading industry, including:
First, portable Apps (mobile application) services:
1. tide mother's exclusive community "pregnancy life" App: tailored services for Mommy, instantly update all kinds of information, including mother, baby related maternity medical knowledge, maternity and child care, maternal and child special information, and so on, just like the accompanying nurses, so that mothers and babies can get professional maintenance and care.
2. close heart service "good pregnancy follow style" App: provide personalized service for every mother, find the most perfect solution for the new mother.
Users only need to input personal data such as pre delivery date, production inspection report and so on. The "good pregnancy follow style" App will instantly provide all personalized information needed by pregnant mothers, professional pregnancy knowledge, nutrition pregnancy recipes, and the calendar's active solicited reminder.
Two, interactive electronic magazine:
1. IPAD interactive video App: wonderful multimedia interactive content, let mother immerse in joyful, surprised, joyful use environment, and the fashionable rich interface is the best tool to nurture Chao Ma Liang Bao.
2. IPAD original prototype magazine: the "good pregnant mother" magazine, which enjoys the original flavor at any time and anywhere, is free to keep up with the trend and master knowledge at first hand. It is a portable library for mothers in the new era.
Three, social networking:
1. good pregnancy mother care network: a website that summarizes the current hot topics of pregnancy related knowledge, expert advice, mother's personal experience and pregnancy and parenting.
Through the two-way interaction of websites, it becomes the living space of novice parents.
2. good pregnant mother micro-blog: instant professional pregnancy information, practical and intimate interaction, so that "happy sharing" become the key meaning of good pregnant mother's whole media.
With the progress of the times and technology and the raising of the next generation with competitiveness, parents are duty bound in the new era.
"Good pregnant mother" will play a close friend in the whole media, and care for the whole process of novice mothers and pregnant women in all directions and multi angles, so as to guide young parents to raise healthy babies quickly and conveniently.
Lonely Planet has an indispensable position in the eyes of global travelers. It is regarded as the Bible of travellers. It does not accept all kinds of hospitality, and insists on the independent writing spirit standing in the reader's perspective, so that Lonely Planet can be trusted by the global readers.
In addition to continuing the spirit of tourism, the lonely planet is also the spirit of "responsible travel and attitude exploration".
Readers are responsible for their destinations, and they are responsible for their own travel, so that travel is no longer a shopping trip, but a respect for local culture and a thorough understanding of local customs.
The ancients said: "ten thousand miles of road to read 10000 volumes of books" in this era of global village, it seems to be more lasting.
By seeing other people's way of life and attitude, we can think more about the meaning of our existence and understand that we are all in the same planet.
This is the spirit we hope to pass through the lonely planet magazine.
Unlike other travel magazines, lonely planet magazine hopes to make this magazine a platform for travellers and travellers to communicate. Therefore, apart from awarding the brilliant content of Lonely Planet's global authors, we also provide high quality pictures and texts to travelers across the country.
Let the readers of lonely planet can truly be based on China, the world view of the world, the land we care about, and the planet we depend on.
Relying on the legendary brand spirit of Lonely Planet, lonely planet magazine will set up a new concept to pform traditional pure "destination tourism" into more "destination travel" concerns.
More importantly, from the concern of "tourism" itself, it extends to the "travellers" who plan, participate in and share tourism activities, and promote a way of leisure and recreation, tourism, to a way of life that knows the world and reshape itself.
Knowledge brings together three cutting-edge magazines in their respective fields, namely Focus, Wildlife and History, and collects the chapters that fit the general public in order to promote scientific knowledge.
Knowledge has many outstanding documentaries for 1 years and 9 sets of CCTV for many years.
Now, the official publication of "knowledge magazine" will bring a faster, more immediate and deeper science feast to Chinese readers.
Unlike other popular science journals, which only focus on the knowledge of science and technology, the contents of "knowledge magazine" will focus on the three fields of technology, history and nature.
Our readers will have a comprehensive understanding of the earth, humanity, ecology and history when we absorb the most advanced knowledge of science and technology.
In addition to the flat paper version, the lonely planet magazine and the knowledge-based magazine will also be listed on the IPad digital magazine. Readers can read different parts of the two magazines in different channels.
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