Confidence Is More Important Than Gold: News Of Recovery From All Sides Of The Textile Industry

Based on the current situation, the 20th National Congress of the Communist Party of China has drawn a grand blueprint for promoting the great rejuvenation of the Chinese nation with Chinese style modernization. The introduction of many favorable policies around the country further boosted the economic recovery. At the beginning of 2023, all sectors of society have shown a thriving trend.

Taking advantage of the recovery, Chinese textile and garment enterprises have also taken action. Start production in an all-round way, rush to make orders for the New Year, hold a mobilization meeting, encourage group morale, study and judge the development environment, formulate development strategies, carry out long-term planning, and help the textile power... Textile and Clothing Weekly will present the new trend of "starting steadily and starting a new situation" in the textile industry in 2023 from the media perspective, follow the steps of spring, and work together with the textile industry on a new journey!

Confidence is more important than gold. After three years of epidemic, China's economy is waiting for recovery, and consumer confidence needs to be boosted urgently. After the 15th day of the first month, textile enterprises have basically resumed production. Many enterprises feel that the downstream market demand is strong. Although it has not reached the pre epidemic level, textile enterprises are generally optimistic about the future market expectations.

"The popularity of the new year is very strong!" Cloth merchant Wang Jiangfeng has been deeply engaged in the North Link Market of China Light Textile City for 19 years. Seeing the familiar popularity "returning", he is confident in the business in the new year and predicts that the order volume will "go up a step" compared with previous years.

As the largest cloth market in Asia, China Light Textile City, located in Keqiao, Shaoxing, Zhejiang Province, operates more than 50000 kinds of fabrics and sells textiles to 192 countries and regions. Since the resumption of the market in the Spring Festival, the market has seen more than 1 million visitors, reaching the highest level in the same period in recent three years. Among them, the opening rate of Beilian market, which focuses on curtain fabrics, is close to 100%.

A visit to the Textile City found that a large number of purchasers and operators maintained a positive and optimistic attitude towards the market this year, and hoped to seize the "hot opening" and make a big effort.

The hot trading market reflects the vitality of the industrial chain

The purchasers came in one after another, the business transactions were hot, and the merchants packed and shipped goods... In recent days, the market of China's textile cities presented a lively scene. The "mom and pop shop" run by Wang Jiangfeng is located on the fourth floor of Beilian Market. The two stores rented by Wang Jiangfeng exclusively sell children's curtains.

After the opening of the New Year, they are busiest every afternoon. "The market is very large. Customers walk from the first floor to the fourth floor, and it is usually in the afternoon when they arrive at our home." Wang Jiangfeng, who is familiar with the market, mentioned that in order to attract new and old customers, they launched three series of new products this year. "The number of orders in the first month increased by 20% to 30% compared with last year.".

"The business in the beginning of the year was good on the whole, and we felt a very clear signal of recovery." Different from the merchants focusing on fabric sales, Hu Chang, the head of the "Fangfei Season" store, focused on the integration of "cloth" and "art", committed to the design, research and development of all kinds of soft clothing, and this year also launched a number of new patterns. While receiving new orders, he also looks forward to opening up the foreign trade market. "I hope more foreign businessmen will come in this year and more good products will be sold around the world."

Keqiao has attracted a large number of foreign businessmen to innovate and start businesses because of the "cloth". Indian trader Bobby has settled down in Keqiao. After the resumption of the China Textile City, he visited many stores. "Both my customers and market operators are full of confidence in this year's business." Bobby said, "A lot of Indian customers have called these days and plan to visit China in February. I also expect more and more new customers."

The hot consumer market at the beginning of the year is undoubtedly a positive signal, laying the foundation for the realization of the expected full recovery of the domestic demand market in the future.

The price of raw materials rises, and the return of confidence has traces to follow

Due to the growth of downstream market demand, the performance of the upstream raw material market of the textile industry chain also makes people feel warm.

After the beginning of the new year, the most intuitive feeling of the textile people is that the price of bulk commodities has started to rise across the board. Cotton, cotton yarn, polyester filament, polyester staple, polyester chips, polyester bottle pieces and other categories have all risen to varying degrees. Among them, Zheng Mian's main contract has stood firm above 15000 yuan/ton for several consecutive trading days. Many institutions also predict that with the resumption of production and production of textile enterprises, the upstream raw materials such as cotton will remain bullish.

In addition to raw materials, manufacturing employment also shows a trend of accelerating recovery. According to the statistics of public employment service institutions in Beijing, since the beginning of the year, the total supply and demand has increased year on year. The occupations with large employment gap include postal and express services, warehousing, life care services, catering service personnel, etc., of which the gap between postal and express service personnel exceeds 10000; The labor demand of manufacturing industry increased by 129.05% in January this year compared with December last year.

In order to meet the demand of the labor market, various forms of online and offline recruitment have been launched in various regions, and "fancy" recruitment has been used to fill the gap. Bian Jing, a researcher at the China Institute of Macroeconomics, believes that the labor market has warmed up this year. It started early and became hot. There is a solid demand behind it, which sends a clear signal of economic stability. "Fancy" recruitment is a reflection of the urgency of employment demand, and also reflects the progress of consciousness and ability in service supply and demand docking in various regions in recent years.

At present, the "Spring Breeze Action" launched by 11 departments including the Ministry of Human Resources and Social Security is in full swing. As of January 31, 16000 various recruitment activities have been held nationwide, 10 million posts have been released, and 400000 migrant workers have been transported "point-to-point".

The employment heat reflects the economic temperature, reflects the confidence of the market, and makes people feel the warmth of economic stability.

The effect of foreign trade order grabbing is significant, and the recovery signal is obvious

Around the Spring Festival, "sea going groups" from Zhejiang, Jiangsu, Fujian, Guangdong and other places set out one after another. They will not only bring back foreign trade orders one after another, but also bring a signal that the global market continues to be optimistic about China's recovery.

A year ago, Shengze's local enterprises were able to "grab orders" across the sea. The high-end home textile fabrics produced by Suzhou Qianhang Industrial Co., Ltd. have been welcomed by European customers. Qian Chunhua, the head of the enterprise, said that his trip to Europe has been fruitful, and orders are expected to be placed by the end of March this year. It is worth mentioning that Qianhang Industry has reached a new trade export mode of trading in overseas RMB with its customers, breaking the previous practice of trading in dollars and effectively avoiding exchange rate risk.

Suzhou Yingyu Textile Technology visited more than 10 customers in Italy during its visit to Europe, including famous printing mills and fabric manufacturers. Foreign customers greatly appreciate the company's high-quality Tencel and Rensi fabrics, and hope to get the products before the year. The relevant person in charge said that the company has received orders for four containers, with an estimated sales volume of 600000 dollars, and that the price and delivery date of other interested orders of more than 500000 dollars are being finalized.

"American buyers are excited about the participation of Chinese enterprises," Jennifer Bacon, the head of the organizer of the 24th New York Textile and Clothing Fair held in New York, USA, and the vice president of Frankfurt Exhibition (North America) Co., Ltd., told reporters.

The exhibition was hosted by the China Textile Industry Federation and co organized by the Textile Industry Branch of the China Council for the Promotion of International Trade and Frankfurt Exhibition (North America) Co., Ltd. It was held at the Jarwitz Convention Center in New York City from January 31 to February 2.

More than 300 exhibitors from more than 20 countries and regions participated in the exhibition, of which Chinese exhibitors accounted for more than half. Walking in the exhibition hall, it is easy to see the busy figure of Chinese exhibitors. Bacon said that the exhibition atmosphere was active due to the participation of Chinese enterprises.

Li Lifang, the sales director of New York Office of Zhejiang All American Industry Co., Ltd., said that the service, quality and price of the enterprise itself were very attractive to American customers, and hoped that with the alleviation of the impact of the epidemic, the order volume of the enterprise would further increase.

Bacon said in an interview that everyone was excited by the full return of Chinese enterprises to New York Exhibition. "Before the exhibition began, we received a phone call asking whether Chinese exhibitors would participate in the exhibition in person. The American buyer said that only Chinese exhibitors would come to the exhibition if they participated in the exhibition in person."

The economic and trade groups that have gone all over the world enthusiastically, with determination and confidence, are also delivering to the outside world the vitality and resilience of China's economy.

Journalists- Xu Changjie