Close Preparations For Zero Zero Prepare For J's Upcoming Double Eleven

There are only a few days left from the double 11 carnival. During the period, all the "Heroes" have been ready to prepare for the start of the double 11 war. After many times Double 11 The zero degree leather shoes, obviously have certain experience advantage, a few months ago, for double 11 established marketing team, has repeatedly held a double 11 marketing meeting, preparation for double 11 is basically ready.

Set goals one by one.

Double 11 is often an important battle of many brand businesses in Huashan, and even sales will occupy a large share of the brand's annual sales volume. Each year's double 11 pairs of Zero zero degrees is also a key battle. Apart from showing strength in performance, it is also a good opportunity for the brand to accumulate popularity and reputation among consumers.

With the increasing fragmentation of platform traffic, the traffic dividend era has been in the past. brand In order to make consumers spend more and more rationally in the complex competition, the most important thing is to enhance core competitiveness, that is, to do well in products and services. In the past, zero is the key to brand building. For Carnival double 11, it is a few months ago in the product aspects of good stock management, including replenishment, ordering management are handled ahead of schedule, in order to prepare for the double 11 order volume can be properly responded.

Do enough internal work to cope with changes

The change of consumption channels will gradually shift from the PC side to the mobile terminal, which requires brand businesses to make corresponding strategic innovation to such consumption changes. Zero zero aims at this change, differentiating and adjusting the marketing of old customers, strengthening communication with customers, and achieving the ultimate goal of stickiness between brands and consumers. At the same time, learn from other industries' technological innovation, zero leather shoes or "health shoes" on the latest products. Intelligence When the equipment is implanted, the humidity and temperature inside the shoes can be detected in time, feedback to the wearer, and the daily walking volume of the wearer can be recorded. The innovation of the health technology will take the lead in the leather shoes industry.

In addition, a series of preparatory work such as warehousing, logistics, product packaging, delivery and after-sale, Zero zero is basically all ready to deal with ahead of schedule, and the estimation power of sales is more and more precise.