XTEP Electricity Providers Cooperate With Alibaba Global Express To Expand Overseas Market

< p > July 4, 2014 at 3 p.m., < a href= "http://sjfzxm.com/news/index_h.asp" > China sports goods < /a > the leading brand XTEP and Alibaba's global express and the "ten million Club expansion plan - sports brand KA business cooperation" signing ceremony was held in Xiamen. Wu Qian, general manager of Alibaba international B2C group, grim director of Alibaba international B2C business department, director general of XTEP group e-commerce, Xiao Lihua, director Zeiss biography attended the signing ceremony. < /p >
＜p＞　　阿里巴巴国际B2C事业群总经理吴倩女士在签约仪式上介绍了速卖通平台的发展情况、速卖通商家招募和发展的策略、以及和特步品牌合作的重要意义，因为品牌需要扩大在特定细分国家市场影响力与市场份额，以及市场存在需求的差异性与偏好性，因此推出“千万俱乐部拓展计划”，旨在整合平台的流量资源、营销资源、服务支持(资金、物流、数据)、经营培育支持(行业/资源小二、本土化卖家讲师)，扶持商家快速成长，帮助商家在海外市场的重点突破，快速打开目标市场，未来，我们将和更多的品牌KA商家确定合作意向、目标、国家市场、战略规划、资源投入意向等，制定年度计划，签订框架协议，将共同投入资源，通过速卖通平台，依托电子商务生态圈，融合线上线下及海内外市场，提升双方在亚洲以及全球跨境电子商务市场的综合竞争力和影响力。 < /p >
Mr. Xiao Lihua, general manager of e-commerce group, "P > < a href=" http://sjfzxm.com/news/index_h.asp "> XTEP < /a >, said that with the opening of cross-border online shopping market, the improvement of online shopping environment and the gradual development of consumers' cross-border online shopping habits, cross-border e-commerce market is showing explosive growth trend. XTEP will test the emerging markets overseas (South America, Eastern Europe and other main markets), explore market demand, expand the brand overseas market influence and word of mouth, upgrade the scale of the project transaction, and push the new stage. Therefore, XTEP and fast selling platform sign "ten million Club expansion plan - Sports brand KA business cooperation" strategic cooperation. In fact, XTEP has successfully opened shop and participated in many activities on the fast selling platform. The platform response has shown remarkable results. In particular, the world cup commemorative T-shirt project of XTEP electric business and fast selling cooperation has been designed recently. The whole nation has a prize design, voting TOP4, production and pre-sale, the whole link will increase the interaction between buyers and sellers, extend the late impact effect of the world cup, enhance the ratio of buying back and enhance stickiness. < /p >