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Clothing Products Must Win The "Selling Point" Design If They Want To Win The Development.

2013/9/17 19:46:00 36

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< p > "the product is constantly being studied by our company's" design director Xiao Li. "

In the design studio, colleagues introduced Li Huajie in this way.

Studious, easy-going and steady, this is Li Hua's first impression.

With the deepening of the conversation, his serious dedication and meticulous personality are gradually revealed.

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< p > in this highly homogenized era, especially in the "a target=" _blank "href=" //www.sjfzxm.com/ "clothing" /a "industry, looking for bright spots from products is already needed by all enterprises. The boundless commodity sea also makes consumers find the" a target= "_blank" href= "" target= ".

How can consumers be remembered and willing to become loyal FANS in the vast number of products? In view of this market demand, Li Hua Jie has always adhered to the design concept of "highlighting the core selling points", not only in the competitive market, but also in a few months.

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< p > "design point and selling point are the main idea of my product, combining practicality with color beauty, visual impact, and achieving good rendering effect."

Li Huajie told reporters that each product has its own selling point, so that customers can know the difference between your product and other products. What is the core and personality of your product?

Therefore, regardless of what clothes, we must identify the core selling points, design according to their characteristics, achieve the goal of enhancing product value, realizing silent communication with customers, effectively conveying product information and service concept and brand culture, enabling consumers to identify and stimulate consumers' desire to buy.

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< p > Li Hua Festival concluded that there is a very attractive selling point for a product. The most important thing is to let customers understand the product the first time. If the product has one thousand advantages, it must focus on one point to spread it out.

"Now, the selling point of his product is to show himself and his personality.

For example, the spring selling point is the waist design, which is very creative, "Li Hua Jie told reporters one by one." these product designs are closely related to the interests of 80's consumers, and they are both stylish and close to their trend.

He picked up a pair of casual pants and said, "this is specially designed for young people who like to wear fashionable leisure.

Nowadays, young people have more and more requirements on the color system. Bright colors often satisfy their demand for individuality.

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"P > clothing products to win the development, we must do enough" selling point "design, for this, Li Hua day is full of confidence.

"A good product is to go to the consumer's mind step by step, and let him feel that this is what he is looking for. If the customer loves the product at first sight, then he will succeed."

Li Hua Festival emphasizes that the past design is "convincing people by reasoning". Now the design can be based on "moving with emotion". The more consumers are feeling about the product, the longer they will forget it, so that consumers can become the real FANS of the brand clothing.

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