Adidas Summer: Feel NBA Culture And Be Cool.
In Adidas 2008, "true brothers, under the basket", the venue of the summer league matches in various parts of the country, the sponsor Adidas set up the fashion mix and match area with ingenuity, and hired experienced stylists to explain the way of modeling and matching for basketball lovers, and to create the most colorful daily dress of the participants, vowing to infect every young person around the NBA competition suit and basketball culture.
Since 2006, Adidas signed a 11 year cooperation contract with NBA, as the only official supplier of NBA clothing and accessories. Adidas has begun to popularize NBA's sports culture to the fans' life.
Adidas wants to tell basketball lovers: NBA not only represents a sport, but also a culture. NBA jerseys Do not necessarily play ball games, so long as you are willing, you can be a NBA mix and match person.
In this fashion mix and match activities, Adidas invited the clothing matching experts to use Adidas NBA basketball products to mix three styles of fashion which are more mainstream but have their own characteristics: fashion, classic wind and pure wind.
Different styles of different styles attract the fashionable basketball players and hip-hop style basketball players. Many of them are mainly dressed in casual styles. Most of them feel the benefits of this fashion expert's advice.
From sports to fashion, from competition to life.
It can be predicted that with the increasing influence of NBA in China and the vigorous promotion of Adidas, these Adidas NBA products will soon start a new fashion trend of Mix & Match.
In the summer streets and fashion parties, the energetic NBA jersey will soon appear again and again.
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