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This Season'S Controversy Over Wave Shoes.

2008/4/19 0:00:00 10491

Wave Shoes

Before talking about wave shoes, let's start with two lawsuits a few days ago. One is in Europe, and the other is that Adidas sued many fashion brands for victory. From now on, on the ground of Europe, from a slash to four slashes, it will be monopolized by Adidas.

The direct impact of this matter is that you can no longer see these bars in other brands' shoes, except for the five old sticks on the K-swiss of the Yankees.

Xiang Zhuang sword, intended to Pei Gong, Adidas told H&M, the board more dozen NIKE buttock.

In fact, this law was adopted in Germany about 40 years ago, so that countless products of NIKE suddenly became "black accounts" overnight. Now, "slash monopoly" has spread to all over Europe, and the impact is even greater.

He went on to talk about second lawsuits. The day before yesterday, NIKE sued Adidas and Zheng Zhi for a case of infringing infringing cases, claiming 8 million yuan. The amount was not large, but it was important for the old opponent to have a clear counterattack attitude. "Shanghai"

The grudge of adidas and NIKE is a big sight in this spring, and their struggle in the field of wave shoes has not stopped.

From the point of view of DUNK and SUPERSTAR, NIKE AIR FORCE1 seems to be the most recognized Series in the wave shoe Kingdom, while Adidas should be a more elegant STAN SMITH.

But in April this year, the arms of the two sides were displayed in another two series of confrontations, the same famous DUNK and SUPERSTAR.

"EVERY COLOR, EVERY SCHOOL" is the consistent design tenet of NIKE DUNK since its birth in 1985.

The BASKETBALL SHOES, originally tailored for the players of the major American colleges and universities, was completely overshadowed by the popularity of AIR FORCE I and AIR JORDAN I in the 80s of the last century, which led to the popularity of the two popular sneakers.

Until 2008, DUNK will be fully revived.

2008 spring and summer new products, using retro techniques, bright colors, eye-catching.

In contrast, the SUPERSTAR (commonly known as the "shell head" sword) has gone on the right side, and has launched the revised version of CLR jelly shoes and the Chinese Qingming version of the Flavour of the world world festival theme series.

The former is the first duplicate plate in 6 years. It is made of 3 matching colors of red, green and blue. It is suitable for short pants in summer. The whole pair is randomly combined with large and small three leaf LOGO. Each pair is different. The sole is designed with 3M wear-resistant rubber jelly, and the three leaf pattern of the sole can be clearly seen, even the toe is pparent.

The latter is designed with SUPERSTAR VINTAGE as the main body, and the Chinese "Qingming Festival" is marked on the outside side of the shoe, with the global limit.

Perhaps for the response to the summer market, NIKE SB also immediately released a preview, including BLAZER, DUNK MID, AIR ZOOM ABINGTON, ZOOM HARBOR and ZOOM ZOOM, the same bright colors.

The brand of Adidas cooperation with NIKE is alive and well.

Converse has always been the representative of the traditional street culture in the United States. This time we worked with designer John Varvatos to develop a number of new models, with Jack Purcell and All Star as the base plate. It is true that it is mediocre, but who let Converse be the ancestor of this line?

puma continued the great success of the cooperation with alife last year. The joint Japanese brand American rag CIE has adopted 2 opposite colors, silver, white and white silver.

Vans combines the wave shoe shop Proper to launch the Vans x Proper series Sk8 Hi s, changing the traditional Vans style in the past.

They include purple, silver and navy blue.

The whole shoe is made of ribbons and vamp with a clear line. The inside of the shoe with pattern is also a great attraction.

In addition, NB, REEBOK and so on have jointly launched some trend works by designers.

DC SHOES produced an amazing RGB Street Series in March.

It is said that its inspiration comes from electronic display screens, such as televisions, cameras, projectors and so on. It adopts Monteca 3 shoe type, and is mixed with red, green and blue to create a wide range of colors.

The 08 spring summer series "Remember", released by local independent sneaker designer MS SNEAKERS, is exceptionally refreshing.

"Remember" takes memory as the origin of design, and classical memories are interwoven with fashion and fashion.

Designers are more suitable for spring and summer season canvas, breathable mesh cloth, denim, and cashmere leather, but also the MS SNEAKERS has consistently used the high-grade cowhide and magic tape, zipper and other elements.

In terms of color, there is a very big breakthrough compared with the previous autumn and winter series.

The whole series has added more spring and summer sunshine, and has a sense of maturity.

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