Tom Lily, CHIC, The Secret Of Success: "Slip Up Marketing"

Just recently, in an interview with a media. Tomlily The chairman of the company is the clever use of brand power: "slip up marketing". At the beginning of the interview, there was a slip of tongue, greeting the audience and saying, "I am sorry to say more about the two words" brand ". In fact, as we all know, he refers to China's brand clothing network, which is working with him for many years. When the host could not be seen, the chairman of the company was laughing heartily and without any nervousness. Because of the strength of the brand, in the process of every visit, Tom Lily, chairman of the company, has been constantly promoting the brand publicity and popularity of his own company.

The success or failure of a brand often depends on the grasp of details. First class top brands tend to focus more on details in order to enhance the visibility and brand image of enterprises or products, and ultimately contribute to a marketing means and method for products or sales purposes. "Slip marketing" is only part of marketing. A good manager, regardless of where he is speaking, is standing at the angle of brand marketing. So it is easy to see that the chairman of Tom Lily, chairman of Tu Zheng Yin, has long been developing the strategic branding of the development road of the couple's clothing brand.

Tom Lily's brand leader, Tu Zheng Yin, is a hot blooded business operator, full of confidence and complacent. For brand building, marketing means have different and ordinary passion. Just because of this, Tom Lily couple Costume With the spirit of continuous innovation, parent child dress will develop into a well-known Tom Lily brand in the industry.