"Fashion Winter" Shopping Festival: Consumers Think Twice Before They Act.

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Although the CPI index of Shenzhen has shown a downward trend in the past two months, people's willingness to consume is still not strong, and the shrinking of the consumer goods market has led to a worsening environment for sale terminals.

Many exhibitors said that in order to retain customers, they did not dare to make substantial increases in prices of goods, and profit margins were squeezed.

In order to cope with the current predicament, most exhibitors have adopted a strategy of small profits but quick turnover.

Mr. Pan, a exhibitor from Beijing, told reporters that since the market in the first half of the year was very low, the backlog of inventory at the end of this year was more than double that of last year. In order to free up inventory, Mr. Pan has gone to less than ten cities from south to North.

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At the shopping festival, reporters noticed that the expenditure of clothing consumption was generally tightened this year.

Many people said that the number of new clothes purchased this year is less than in previous years, and the number of shopping malls is also greatly reduced. Shopping Festival is just to get rid of the cheap goods. In the environment of high prices, all consumption must be considered before.