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"Zero Join" Looks Like Pie But A Trap.

2011/6/23 14:45:00 288

In recent years, entrepreneurial spirit has been advocated. Many people want to use their small books to realize their dream of wealth.

In view of this psychology, some unscrupulous businessmen appeared, and they designed traps with various names, so that many people who first started their business went into the trap and cheated thousands of dollars to tens of thousands of yuan.

Recently, reporters also found that a new form of affiliate appeared on the market - "zero join", many entrepreneurs rushed to the "zero" to think that they could save a franchise fee, who knows, this "zero" looks like pie is a big trap.

"Zero" is just a cover.

Ah Xing is Zhong Cun, who was a merchandiser in a jewelry factory. But because of her long working hours, she plans to quit her job.

She did not want to continue to work and wanted to open her own shop. During this time, she had been looking for good investment projects.

One day, she was on the Internet.

Zero franchise fee

Ten thousand months ago, the shoe store's advertising information attracted her eyes, so she clicked into it.

After a preliminary understanding, he was warmly informed that he could take a series of safeguard measures such as "no franchise fee", "30 thousand yuan free delivery for first payment, 30 thousand yuan" and "enjoy 100% replacement of headquarters business".

In addition to these conventional means, we can save 30 thousand yuan in joining the gold.

But later on, I learned that the franchise fee is only a small part. If we add the payment, decoration and rental fee, we need to invest another 100 thousand yuan before and after Xing Xing.

And whether the investment can be rewarded, businesses will avoid talking about it.

Maybe a lot of people think that licensing.

Management

You don't need to spend too much time on yourself, you can make direct use of the brand, trademark and management technology of your headquarters.

But according to a reporter's investigation, if some regular large franchisee manufacturers can consider, but for some "zero join" investors should be careful.

Because many "zero join" refers to the amount of tens of thousands of dollars required to be paid annually, but it does not exclude other expenses.

First of all, we need to open a store. We need to invest 30 thousand yuan in the early stage to ensure the scale and time of the store to meet the business requirements. Otherwise, the 30 thousand yuan guarantee will not be refunded.

"This is actually not the same as asking for affiliate fees."

Ah Xing said.

Join the company to "confuse" more

Although the investment threshold is low, many investors are still more rational. They will know from various sources and channels before deciding whether to invest or not, so as to ensure that they are not deceived.

But it does not exclude those who want to start their own business and encounter similar projects like "zero join". They think that they have fallen into the sky, but they have fallen into the "abyss" and can not extricate themselves.

Miss Wang is one of the investment losers, and is also "

Zero join

It hurts.

Miss Wang failed to find the right job after graduating from college last year, so she had the idea of starting a business and got support from her family.

But she didn't understand how to start her business.

Later, she thought of joining, "zero join" is her favorite item.

Miss Wang went on a field trip to a clothing company. After seeing the company's complete certificate and international certification, she trusted the company and signed the contract.

Later, Miss Wang went to understand that the purchase price of the company's products had been raised to varying degrees after the launch of "zero alliance".

"Obviously, this is the pfer of franchise fees to products."

Miss Wang said.

After the store opened, due to the low market awareness of products, the business was dismal and eventually closed due to losses.

According to the reporter, many "zero join" projects in addition to the pfer fee to the product, join the company still has many "tricks".

Some also require franchisees to pay royalties, and the rights and interests will be gradually returned according to the volume of purchase.

For example, every 100 thousand yuan of goods is returned to 3000 yuan, and after the end of the operation, the central bank will stop operating, and the rights and interests will not be returned.

Therefore, businesses wishing to join must shine their eyes before they join, so as to avoid being cheated.