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2010 Network E&Nbsp; Era Diffuse Humen Southern Clothing Industry

2010/4/19 17:10:00 26

Clothing Industry

The famous Southern School of Humen clothing Traditionally paved. wholesale As the main selling channel, in April 18th, the town of the Yellow River clothing Electronic Commerce The establishment of platform marks Humen. clothing Officially go to the Internet. Liu Jiongxian, deputy director of the Dongguan Municipal Bureau of classics, said that relying on electronic technology to expand network sales channels will be the future of Dongguan. clothing Spin The development direction of the industry.

 


According to introduction, use Electronic Commerce Platform, each household can save bank transfer costs of about 50 thousand yuan a year.


 


"The clothing industry has become a more mature industrial cluster and has become a shining card of Humen and even Dongguan." Tan Zhiqiang, director of Humen economic and Trade Office, said.


 


However, as an important clothing distribution center in southern China, Humen has its clothing. wholesale The channel has been dominated by pavement butting, but the marketing channel has not been able to keep pace with the social development. Yesterday afternoon, the Yellow River clothing Electronic Commerce With the opening of the network, the responsible person announces the end of the traditional pavement marketing mode of Humen clothing. Tan Zhiqiang said that Humen clothing has expanded to a wider network market.


 


The technical support provider of the platform is responsible for the Shang Dynasty. Electronic Commerce The application brings at least 4 changes to Humen clothing. First, business hours are open 24 hours, without holidays, which makes up for the short boards that are closed on time. Two, the aggregation and diffusion of information is more convenient, buyers and buyers are more likely to find each other; three, transactions have been achieved online, reducing sales links; four, saving flow costs and reducing transaction costs.


 


Liu Jiongxian said, costumes Spin Industry development Electronic Commerce It is the need to enhance the international competitiveness of Dongguan enterprises, and is also the direction of future development. It is also the requirement of the "Pearl River Delta planning outline".


 


Enterprise investigation and transfer cost greatly reduced


 


At present, the Yellow River clothing e-commerce network only does. wholesale It has not yet set foot in the retail sector. Pan Mingliang said, the Yellow River Latest fashion There are more than 4000 merchants in the city. At present, more than half of the merchants are willing to use the platform.


 


Wang Yang said that after the financial crisis, the market has shrunk last year. Merchants are eager to find new sales channels and reduce operating costs. Pan Mingliang said that e-commerce has reduced operating costs. "We have reached a preferential agreement with the bank. It is estimated that every merchant can save 50 thousand yuan in bank transfer fees every year. Besides, we have to conduct field trips before the transaction. Online transactions can save about 100 thousand to 200 thousand yuan per household per year for inspection and reception."


 


Editor's note: the power of electronic commerce has been proved by facts again and again. From the ups and downs of Taobao and Alibaba, e-commerce can truly adapt to the inevitable trend of the global economic development trend, and if the enterprise can test the water before, the sweetness is wonderful.

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