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Discounts In Shopping Malls Will Also Be "Male Preference".

2011/2/25 9:43:00 117

Discount Men's Wear

Over the winter clothing discount, make way for spring clothes.


Men's "strength" is not as good as women's wear.


In recent days, the temperature of our city has come to a "three stage jump", and the highest temperature during the day has reached 8 degrees Celsius.

Walking on the street, you can feel the breath of spring everywhere, the snow covered with dust is beginning to melt, and the wind that brushed the face is no longer so cold.

At this point, some people who like to savour the fashion are plunged into shopping malls to catch the pace of spring.

And people who like to calculate carefully on weekdays are very happy in the discount and shout of merchants.


22, reporters visited

Spring City -- Kunming

The shopping malls found that with the rising temperature and spring clothes becoming more and more popular, many clothing businesses seize the opportunity of changing garments for the season, pulling up the banner of sales promotion and selling the "outdated" winter clothes.


Spring clothes sing "main melody"


Recently, reporters in the city several large shopping malls clothing counters and some clothing stores to see, fashion spring shirt, light jacket and other spring clothes have occupied a prominent position.


A reporter from a women's clothing store in Chongqing Road Pedestrian Street saw that the heavy winter clothes had been removed to an inconspicuous corner, and a variety of spring costumes were placed in the prominent position of the shop, attracting many women's eyes.

"This plush skirt is nice, the style is very new, and it fits me very well."

Feng Feng and her wife walked into the store and immediately met with a spring dress priced at over 400 yuan, and bought it immediately.

"Although the price is a bit high, it is worth it, and buying it now can last three or four months, which is better than buying one or two more discount in another month."

Miss Feng spoke her mind.

According to Miss Wang, a saleswoman of the clothing store, although most of the spring dress prices are slightly higher, the young women who are fond of beauty are happy to choose them.

"The color and size of the discounted goods during the season are not very full. The fashionable style is much less then, so some ladies who are beautiful will never miss the chance of new products going public."


Winter wear prices jumped.


Reporters found that in order to make way for spring clothes, most clothing brands began to deal with winter clothing at a low price, and sold the signs of big sale to attract consumers. "200 yuan for 100 yuan", "buy one get one" and "two full court" were all kinds of promotional advertisements.


"I bought two pieces today.

Down Jackets

I have one for myself and one for my husband.

In a shopping mall on Hongqi Street, the public, Ms. Zhang told reporters that she only bought two down coats of 1000 yuan each year when she spent more than 400 yuan last winter.

"The main picture is affordable, and the most important thing for a more than 50 year old person to buy clothes is economic benefits."


It is understood that at present, most of the shopping malls winter clothing are discounted sales, down clothing, cotton clothes, cotton shoes and other women's winter clothing the largest discount, or even eighty percent off starting price.

Consumers who buy discounted winter clothing are mainly middle-aged and elderly, while teenagers are worried that they will not be fashionable until next year.


The discount will also be "male preference".


Yesterday, reporters saw in many shopping malls women's clothing area, many of the winter clothes for the season were 5 folded, 70 percent off, 60 percent off were not rare, and some even played "1 fold" signs.


And in men's wear areas, sweaters,

shirt

Although the trousers are also in season promotion, but the discount is obviously less than that of women's clothing. Hitting 50 percent off is rare, most of them are 30 percent off to 20 percent off.


A large shopping mall planning department admits that female customers are prone to impulsive consumption, and if they see low discount, even if they do not belong to the purchase plan, they can not resist temptation.

Men are more rational and buy when they need it. Generally, they do not rush to pay because of a low discount. Besides, there are still some men who care about taste, but do not like to choose clothes that are too discounted. They think they wear them up.


Clothing consumption, please shine your eyes.


When people are keen on buying discount clothing and pleasantly surprised by the benefits, insiders also pointed out that although the sales promotion of many businesses is in full swing, as consumers, they must "shine their eyes" and understand their consumption and face the sales promotion calmly.

Pay attention to clothing labels when buying clothes.

Discount clothing labels should also have relevant information such as manufacturers, certificates, etc., and goods without manufacturers and certificates should be discreetly purchased.

Discount sales should still belong to the "three package" products. Once the quality problems arise, consumers can claim compensation from merchants.

Therefore, consumers should ask for formal invoices when buying discount clothing.

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